Push Campaigns
Push notifications allow you to engage profiles directly through a web browser or their smartphone.
These very useful real-time short messages can be displayed to opted-in profiles even if they are not currently on your website or in your mobile app, which makes it an ideal solution to re-engage profiles and bring them back to your app or your website.
The Actito Push Notifications optional module gives you access to a whole new channel. Like SMS, it is routed through our dedicated partner, but fully integrated into Actito.
You are able to include these messages into your multi-channel strategy by
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creating Push campaigns directly in Actito,
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personalizing the content with data from your Data Model,
triggering them in your scenarios,
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harnessing the results of these campaigns through the reporting and targeting features.
To access Push campaign, go to the 'Manage push campaigns' app (Catalog > Other campaigns > Manage push campaigns) .
Push campaigns are an optional module that require an additional set-up, both on Actito and on your website/your app.
If you are interested by this option, please contact your account manager.